Alexandra Bardon - Integrated Marketing
整合营销总监
- 发展, 管理, and optimizes strategic advertising campaigns across Google Ads, Facebook Business Manager and other marketing platforms.
- Makes recommendations based on advertising spend and delivery, to increase leads and drive enrollment.
- Assists in email marketing campaign efforts and content creation.
- Optimizes custom landing pages and ensure pages conform to SEO best practices and accessibility.
安珀布什-平面设计师
平面设计师
- Maintains the integrity of the university's brand identity.
- Serves as a main contact for creative and design project requests.
- Consults, coordinates, develops, designs, and 管理 advertising and print schedules.
- Collaborates with internal stakeholders and outside vendors to fulfill print collateral requests.
Nia Coleman - Web内容
网页内容管理员
- 支持创建, optimization and standardization of digital content on non-athletics web properties.
- Manages the University's alumni networking platform, LindenConnect, assisting the Alumni Relations team with associated events, 校友社区和网页.
- Ensures that Lindenwood's web content upholds university standards, branding and values.
- Manages the 项目申请表格 (PRF) for the Marketing and Communication teams.
Brad Hansen -创意内容
创意内容总监
- Leads production of the University's branding, advertising, print, and digital collateral.
- Provides creative art direction and oversees identity compliance.
- Ensures that the creative produced is innovative, consistent, and effective.
- Manages relationships with vendors to ensure satisfaction and premium quality production.
TBD -招生通讯
招生沟通专员
- 发展 key messaging/copy for print and electronic enrollment communications.
- Coordinates the targeted creation and timely launching of communications from the Customer Relationship Management (CRM) database.
- Leads strategy for communication plans to prospective students.
- Assists with maintaining a strong social media presence on admissions-hosted channels and other relevant sites.
朱莉·米斯勒-通讯
Assistant Vice President, Communications and University Spokesperson
- Oversees internal and external communication initiatives.
- 发展 strategy for media relations and targeted partnerships.
- Collaborates with university staff to pitch stories and respond to media inquiries.
- Partners with the Public Safety department to disseminate timely warnings and emergency communications.
TBD - 沟通及内容经理
沟通及内容经理
- Oversees delivery of written and digital content to convey strategic messaging.
- Copyedits produced content including university-wide reports, 电子邮件沟通, 杂志文章, 媒体购买.
- Drafts original communication for website content, 杂志文章, and press outreach.
- Shares responsibility for Lindenwood's brand and communication with both internal and external audiences.
Lyle Schmitz - 摄像师/摄影师
摄像师/摄影师
- Schedules, coordinates and provides campus-wide videography, photography and editing.
- Shoots video and takes photos for marketing campaigns and promotions.
- Makes content recommendations based on data / analysis.
- Maintains responsibility for project files and creative assets in the university’s asset management system.
Aj Surrell -社交媒体
社交媒体专员
- 发展 and 管理 Lindenwood’s organic social media strategies in coordination with various departments and university strategic initiatives.
- Maintains responsibility for Lindenwood’s brand and communication across organic social media and digital platforms.
- Monitors all social media platforms for appropriate content and executes updates as needed.
Jason Waack - Web Strategy and Development
Manager, Web Strategy and Development
- Manage the university's portfolio of websites. This includes ongoing evaluation and revision of the site's functionality and content for effectiveness, 监控, and implementing relevant best practices and trends in website content.
- Assist and train a network of web contributors who are responsible for overseeing and updating their departments website content.
- Act as a liaison between the Department of Information Technology, 市场推广及传播, and outside vendors to resolve technical problems and improve the site experience.
- Ensure pages conform to SEO best practices and accessibility.
需要帮助?
我们是来帮忙的!